Awake Gadflies: Amplifying Our Mission on Social Media

Awake Gadflies: Amplifying Our Mission on Social Media
Awake’s vision is to “awaken a community of gadflies that excite stakeholders by creating innovative solutions to complex problems”. In that spirit, we’ve launched Awake Gadflies – dedicated social media channels on LinkedIn, Instagram, and Facebook. These channels will spotlight our social mission and the people living it. Our core mission is to provide meaningful second-chance employment to those often overlooked. Now, through Awake Gadflies, we will share stories, facts, and conversations that challenge the status quo, highlight our impact, and engage policymakers, companies, and community leaders in our work.
Embracing the Gadfly Mentality
At Awake, we encourage a “Gadfly Mentality” – speaking truth, questioning norms, and solving tough problems. Inspired by thinkers like Socrates and Dr. King, a gadfly challenges society to improve rather than accept injustice. In practice, this mindset “pushed us to build a business around second chance employment”. As our Director of Training and Safety Joe Mason says, we are working to create “a community of gadflies…looking for innovative solutions” to issues like mass incarceration. In short, being a gadfly in this instance means using this new social platform to advocate for reform and support those transforming their lives.
Awake Gadfly’s Media Channels
Awake Gadflies is now live on all three major platforms. Each channel will deliver content tailored to its audience: Instagram (@Awake_Gadflies) will feature quick updates and visual stories; Facebook (Awake Gadflies) will share longer posts, event news, and discussions; LinkedIn (Awake Gadflies Showcase) will connect with industry and policy leaders through articles and thought leadership. You’ll see myth-busting facts, profiles of our team members, behind-the-scenes looks at our work, and inspiring quotes. By following and engaging with our channels, you help amplify Awake’s message and join our community of “gadflies” pushing for positive change.
Join the Gadflies Movement
We invite everyone who shares our passion for reform and innovation to follow Awake Gadflies on social media. Stay informed, share our posts, and help spread our mission. By connecting with these channels, you’ll help grow our community of gadflies who are challenging norms and inspiring change. Join us today:
Together, we can ensure that the hard work of our team and the importance of second-chance reform are seen by decision-makers and the public alike. Follow the Gadflies – be part of the conversation!